About Laura Woodard

Tampa, FL ∙  Contact Laura Woodard

Marketing * Public Relations * Branding * New Business Development

Laura Woodard LIIt has been said that if you do what you love then you will never work a day in your life.  I am very fortunate that I get to do what I love.

With more than 20 years of experience in marketing, communications, and branding, what I do continues to be so much fun and always intriguing. I’m naturally inquisitive and I enjoy learning. Plus, with the advances in technology and our evolving culture marketing is ever-changing.

I have been an internal leader of Marketing Departments, and as an outside consultant championing growth in the High-Tech (IT hardware, software & services), Title Insurance/Real Estate, Finance and Banking, Tourism/Entertainment, and Business Services industries. Each industry has its nuances and the fun part of my craft is fitting the pieces together to make the businesses grow and prosper.

As a Marketing Strategist and Business Growth Consultant I am focused on:

✶ Advising CEOs and Corporate Leaders to prioritize corporate imperatives and develop short-to-long term marketing strategies that evolve the brand, ignite market penetration, and fuel revenue growth.

✶ Consulting/Coaching for Marketing & Advertising Agencies that want to learn client acquisition strategies and gain insight on building effective communications plans and press releases.

✶ Teaching Business Owners & Entrepreneurs to analyze current states and implement unique Marketing tactics to achieve breakthroughs in local, national, and global markets.

✶ Speaking / Presenting in corporate and industry events/conferences to bring insight into the practical world of Marketing and Advertising.

Industry Experience

  • Technology • Banking •  Insurance
  • Real Estate •State and Local Government
  • Healthcare • Tourism • Education

Laura Woodard’s Education, Associations and Interests:

B.A. Social & Behavioral Sciences, Major: Political Science ● University of South Florida ● Tampa, FL

  • American Marketing Association
  • Hillsborough Education Foundation’s Take Stock in Children, Mentor 2015 – Current
  • Economic Club of Tampa
    • Board of Directors and Communications Chair 2014-2016
    • Communications Chair for Economic Club of Tampa’s Mayoral Inaugural Ball
  • Leadership Tampa Alumni
  • Junior League of Tampa Sustainer
  • Master Gardener Certified
  • Gubernatorial Appointee, Tampa Bay Regional Planning Council, Region 8
  • Tillie Fowler Excellence in Leadership
  • The Dale Carnegie Course
  • Toastmasters Speakeasy Course